Google Ads Integration
GCLID Tracking for a WhatsApp CRM
The Google Ads integration connects your Google Ads account to sendtrack.id to capture GCLID — a unique click ID sent by Google — so WhatsApp chats originating from a Google-advertised landing page can have their ROI calculated by campaign and keyword.
How does GCLID reach sendtrack.id?
The tracking snippet installed on your landing page captures the GCLID parameter from the URL when a visitor arrives from a Google ad, then stores it as first-touch attribution until that visitor fills out a form or starts a WhatsApp chat.
Can tracking go down to the keyword level?
Yes, as long as an additional tracking parameter (utm_term or a custom parameter) is included in your ad's final URL. sendtrack.id stores it alongside the GCLID for per-keyword performance analysis.
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